Saturday, November 5, 2011

Is Google about to give Kindle a run for its money? - Boston Business Journal:

haygoodfoafyga1359.blogspot.com
Mountain View-based Google GOOG) has talked with publishers aboutan e-booki deal which would “enable publishers to sell digital version of their newest books direct to consumers througj Google,” according to the report. If true, the move woulc boldly put Google in competition withthe 800-pound gorillq of online book sales, AMZN), which recently released a new version of its popula r Kindle e-book reader made by E Ink in Mass. E Ink agreed Monday to terms to be acquiredby Taiwan's Prime View International for $215 million.
Thoughn Google makes most of its monegyfrom advertising, it is interesterd in many projects it considerws to be in the public interest, such as broadeningy public access to maps, paintings or out-of-print books. It has workedc out deals to scan in many books in university librariee and other archives and make them easily accessible tothe public, and most of those books can now be read on Sony’es e-reader or on mobile phones. SNE) makes an e-reader that must be plugged into a computed to add books to its whereas the Kindle has a wireless connection througnh which users canbuy books, newspapers and even blogsa instantly.
Such “one-touch” buying is Amazon’es special genius in retailing, making it as easy as possibld for customers to spendtheir money. The New York Timeds reported that Google plans to sell books for higher pricesthan Amazon, thus pleasing Amazon has cut prices for new books to attrac people to the inchoatd market and to draw them to its Kindle It has enough clout to cut favorablee deals with publishers and bloggers it splits revenue 70-3o with bloggers, keeping 70 percentg for itself. Google’s move is more utilitarianj than proprietary, as described in the report.
It plansx to make e-books readable on as many different types of devicedas possible, rather than tying readersd into a single device like the

No comments:

Post a Comment